I’m a freelance behaviour and brand strategist.

I have 19 years of brand planning and insight experience.

I  work in integrated advertising, digital, design and experiential.
My special powers include applying behavioural economics, research using ethnographic film and understanding Asian markets.

You can find out more about my background here.

I’m also a gamer, am learning Python and Hindi.

I occasionally tweet.

This website is work in progress so please forgive any broken links or general weirdness.